Sustainability is a catch phrase that emerged in the 1990's decade and takes its values from an original concept - "sustainable development", coined famously in 1987 by the World Commission on Environment and Development. Since its adoption as a reporting tool by commercial entities sustainability has been used purposely and strategically to describe and define a vast range of actions and activities. Its field of view has expanded far beyond the idea of merely recycling paper and plastic.
Definition of Sustainable Development, World Commission on Environment and Development, 1987.
Fundamentally, sustainability asks us to consider equally, the three pillars that support a healthy functioning world - economics, human societies and the environment. Historically, actions undertaken in the name of sustainability were almost always as a result of economic outcomes. Often, social and environmental benefits were less valued, but rarely do these areas have less long term significance or consequence. However, greater awareness has led to an increasing number of people and organisations initiating positive progress and providing the motivation for others to get involved.
We are all responsible for the world we live in. Even choices that result in small change do count. We encourage everyone where they can, to support organisations who actively produce environmentally and socially responsible goods and services.
Look out for feature articles on this website that focus on those small, easy and interesting ways that can reduce the burden on those natural ecosystems and resources that so preciously support our lives.